Pepsico hispanic growth summit

On November 2018, PepsiCo celebrated their first-ever Hispanic Growth Summit where guests were immersed in Hispanic consumer influences and how to meet their needs.

The inspiration for this event comes from colorful influences such as Latin American architecture, landscapes, music, and sports.

Photography: Nicole Madeira
Sizzle Video Animation: Mike McGowan
Art Direction: Freddie Topete, Eric Bruno, and Andrea Farina
Agency: TracyLocke